Monday, July 2, 2007

PROPOSAL TIPS

Cover:
Clear features: organizations name and logo team names (student names and numbers)

Project title and submission date:

Copyright statement:

Executive Summary:
Explains your understanding of the brief, the client and their business. A start point: shows the client your clear on their objectives: Assess Existing situation, identify problems.

Current situation:
What are the needs or problems you are identifying and intending to solve.

Target Demographic:
Who will use, benefit from the finished project? Derive your market demographic, industry sector etc: Be specific

Project Goals:
Summarize objectives, clearly define project requirements.

Design Direction:
Detail your proposed idea: Target market, production, strategy etc. what are you proposing to do, how do you propose to achieve your goals, explain acceptance process and themes.

Main Design Considerations:
What are the relevant issues you need to take into account? eg safety, ergonomics, environmental issues, production - manufacturing costs.
What are the results of your market research, market analysis?

Implementation:
Describe the deliverables, design fees, payment/delivery structure, outline the project schedule, (Gant Chart, timelines ect). What will you be providing? What wont you be providing.

Fee Schedule:
At what stages of the project do you require compensation? eg. 1/3 when project is signed off, 1/3 when final direction is agreed and 1/3 on completion.

Development Schedule:
Provide a timeline, list dates for carious stages of delivery, how long they have for feedback.

Terms of Business:
Confidentiality agreements, I.P, changes to the brief.

Cash-flow Chart(Should be back in financial aspect of your proposal)
Attempts to predict the riming of a project or business income and expenditure, projects cash inflows and out flows over at 6 monthly period.

Conclusion:
Re-iterate the major pints of your arguments and the objectives, improvements your proposal aims to deliver.

Team Biography:
Key people involved, skills and attributes identity relevant experience and qualifications, sell yourselves.

Appendix:
Case studies of relevant examples competitors, questionnaires, relevant research materials, quotes, supplier info, relevant supplier / Manufacturing info. ect. Research base to back up your arguments.

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